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Green Entrepreneurship 2 – Development of Ecotourism Destinations in Romania

Green Entrepreneurship 2 – Development of Ecotourism Destinations in Romania – a joint program of  Romanian-American Foundation and Environmental Partnership Foundation

Program manager: Environmental Partnership Foundation
Funding partner: Romanian-American Foundation
Strategic partner: Association of Ecotourism in Romania

Budget: US$ 1,100,000  RAF contribution, US$ 33,000 REPF contribution and US$ 973,732 leveraged by REPF through ecotourism grants in targeted regions

Duration: 60 months (July 1st, 2014 – June 30th, 2019)

To enhance the establishment and consolidation of a country wide ecotourism network, that will contribute to local sustainable development and nature conservation.
An ecotourism destination is a micro-region with remarkable natural and cultural assets, where sustainable tourism can be conducted, offering integrated experiences with minimal environment impact, by aggregating a network of complementary ecotourism service providers under the same common marketing and development strategy. The destination needs to be “managed” by an entity, the Ecotourism Destination Management Unit – EDMU, that is entrusted by the community with delegated power to coordinate and implement the community plans.

• To enhance the setting up of the national network of  ecotourism destinations that will meet the specific requirements established by the National Tourism Authority;
• To transform ecotourism in a strategic tourism product segment that will contribute to the sustainable development of at least 7 micro regions of Romania that are suitable for such kind of activities;
• To develop the needed management capacities at the level of at least 7 ecotourism destinations through the creation of Ecotourism Destination Management Units (EDMU).

Expected results

- at least 7 self-sustainable ecotourism destination management units (EDMU) created;
- at least 7 functional ecotourism destinations certified and managed according to ecotourism principles;
- 14 local ecotourism destination managers trained;
- local entrepreneurship will benefit from linking  ecotourism related producers and service providers to market opportunities and to each other;
- local products and services will be gathered and promoted under the brand of the ecotourism destinations;
- new ecotourism related start-up businesses will be established and new jobs will be created in the targeted micro-regions;
- increased but at the same time sustainable use of the environmental and cultural assets of the targeted regions, with improved management of local resources and assets;
- Increased attractiveness and improved promotion of distinctive, high quality tourism products and services for Romania as an ecotourism destination.

Locations of the ecotourism destinations developed in the framework of the program

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